NBA Cares and Globe Telecom enlisted NBA Champion Glen Rice and two-time Philippine Basketball Association (PBA) most valuable player LA Tenorio to lead underprivileged youth in a two-hour sports clinic on Friday, March 17, as part of the first-ever NBA Filipino Heritage Week from March 13-19.
40 children from Globe partner communities and Globe employee volunteers aspiring to be professional basketball players were taught basic basketball skills such as dribbling, passing, and shooting by Rice and Tenorio. NBA Cares, the league’s global social responsibility program, partners up with Globe to address important social issues through the values of playing basketball.
Through this basketball clinic, we’re giving the underprivileged youth a chance not only to meet Glen Rice but also to be coached by an NBA legend. Working with underprivileged communities and discovering several sports-oriented and talented children encourage us that we are indeed on the right track in nation-building through grassroots sports development.
Yoly Crisanto, Globe Senior Vice President for Corporate Communications
The basketball clinic, however, is only a part of a much larger cause. Globe has launched a grassroots sports development program called “Sports Para Sa Bayan”, aiming to use sports becoming popular among Filipinos – e.g. basketball, football, and volleyball – to promote a healthy lifestyle, build character, and create opportunities for academic advancement for the underprivileged Filipino youth.
Globe appointed Tenorio, founder of Method Basketball Academy, in 2016 to lead the basketball component. The basketball program set to begin in the second quarter of 2017 consists of free basketball clinics for boys and girls ages 9-14 in key cities nationwide. One of its highlights includes a 3-on-3 tournament nationwide to determine the team to compete in the NBA 3X Philippines 2017 in Manila and get a chance to watch a live NBA game abroad.